- www.hiremee.co.uk
- THE CHALLENGE:
- Black Pig was challenge by Hiremee to undertake a design communications campaign which will appeal to the company’s predominantly male market.
- THE RESULT:
- The success of the campaigns undertaken by Black Pig was such that Hiremee remains an active client to this day and over the course of this relationship Black Pig has created numerous adverts, leaflets and brochures for the company.
- THE TESTIMONIAL:
- "Black Pig come up with different ideas and we love the work, the people are having a laugh but at the same time coming to us for solutions, so they’re really working,”
Jody Gray. Hiremee
Hiremee
Back To Case StudiesHiremee is a heavy plant hire and sales company which provides equipment and services to the rail and construction industry throughout the UK. It has been operating for more than 25 years from offices in Royston and Ware.
The brief was to create a ballsy, bold campaign with bags of attitude. Advertising that would reflect the industrial strength of the Hiremee business.
The Hiremee plant equipment is substantial and technologically advanced, and so this too needed to come across in the ads targeting a male-dominated industry.
Initial creative work had a more adult theme to make an impact and stimulate a response, whilst work focused more on the fun side of the Hiremee brand personality, something our research highlighted as a key selling point of the business.
The success of the campaigns undertaken by Black Pig was such that Hiremee remains an active client to this day and over the course of this relationship Black Pig has created numerous adverts, leaflets and brochures for the company.
